UFC Heavyweight Champ Cain Velasquez


Welterweight Champion Manny Pacquiao

San Francisco, CA– When I penned the story a couple of weeks ago that the Ultimate Fighting Championships, featuring Mixed Martial Arts fighters, the fastest growing sport in the world, that the UFC was going to the Fox TV Network after signing a $100 million dollar a year (seven years) deal, some people in the boxing world, said, “So what?” Then it was announced that the UFC would go on the same date, November 12, that Manny Pacquiao and Juan Manuel Marquez box on HBO PPV, and that Fox would pull out all the stops when it came to advertising their first UFC show, boxing people, especially Todd du Beof, Vice President of Top Rank, the promotional firm that handles Pacquiao. In short, the announcement blew out a slew of fuses in the boxing world.


Although some thought that there was no cause for alarm, especially Top Rank chief Bob Arum, at least that what he was saying, I would bet he soiled his shorts when he found that the UFC’s unbeaten World heavyweight champion Cain Velasquez, a Mexican-American who delivers the goods, will meet Brazil’s Jr. Dos Santos in what will be Cain’s first title defense since he blasted out Brock Lesnar last year on the same night that Pacquiao-Marquez III. The whole idea of this, in my mind, is to show both casual sports fans and boxing fans alike, those not yet enamored with the UFC, that MMA is as, if not more exciting than boxing, and that you won’t have to pay $70 bucks to watch Velasquez-Santos card in High Definition emanating from the Honda Center in Anaheim, CA. It’s clear what they’re trying to say is that you can watch a thrilling and very important fight for free on Fox!


Originally, the talk was that the events would not overlap one another. I think that notion may go out the window as well, as it appears that UFC President Dana White is serious about the UFC eclipsing the boxing card on that night. Overall, statistics have proven that MMA passed up boxing in popularity in 2006, and has had the “Sweet Science” in it’s rear view mirror for about five years now. By White, and UFC owners Lorenzo and Frank Fertitta, throwing the UFC heavyweight championship on Fox TV for free, and again on the same night as the Manny Pacquiao-Juan Manuel Marquez HBO Pay Per View show, this is akin to sticking a dagger in Bob Arum’s gut!


With horrendously inept, if not corrupt scoring of major fights, promoters stacking *hit fights underneath their main events, to the fact that the best in boxing don’t fight the best, this and the notion among a great number of Americans that boxing is “fixed” for the most part. The people that have run boxing in the past 30-35 years, have never ever thought about the future. Truth be told, if it were not for the Mexican and Hispanics in the US, boxing would be dead, instead of just being on “life support” in 2011.

Pedro Fernandez


  • BTW, serious nipples on Velasquez! Better catch up on those side-effects management before people start wanting to see Cain in a fishnet top!

  • There are a lot of smart things the UFC has done better than boxing.

    But there is no doubt that it helps to have a one-party dictatorship and a fan base of blind followers who are so crazy about the brand they’d be willing to buy pillowcases made from Dana White’s used underwear if were sold as licensed merchandise.

    Lets face it, to alot of UFC junkies, the UFC can do wrong. They’ll lap up anything. Bad decisions (Machida-Rua 1) morbidly boring fights, (Machida-Rua 1 & 2, Machida-Jackson, Edgar-Penn 1 & 2, any of GSP’s recent fights …) cheap sideshow (Kimbo, Toney-Couture mani event…) repeat recycling of has-beens (Jackson, Ortiz, Coleman ) failled drug tests..

    It’s also easy to build relationships with TV when you can deliver an audience willing to watch a bunch of street louts living in together in a house brushing their teeth and clipping their toenails (skills which some of them have probably had to learn for the first time…)

    So yeah, there are things which boxing could and should be doing to improve relations with their fans – while they still have some – and give itself a chance to remain relevant in the future.

    But on the other hand, you just cant beat the kind of loyalty and obedience that MMA commands from its followers right now.

  • anybodys who is a real boxing fan,or a pacman fan,or a marquez fan might skip back and forth if the undercard sucks but no real boxing fan is gonna say im watching the ufc instead of the manny fightthat doesnt even make sense.Cain is good but he isnt at Lesnar or Silva’s level of fame……no if there was a Kermit Cintron fight on !!!!well thats another story.

  • The UFC is one smart company and is very confident in their product!!! They know that going against the biggest boxing attraction will only give them more publicity. I only watch their biggest cards but it’s safe to say that it has overtaken my sport of boxing as the #1 combat sport. Having said that, fu*@ MMA!!!!!

  • MMA and UFC in particular are just rolling over the boxing establishment with all the things they have been doing right. Boxing better get it’s act together in a hurry before they get knocked the xxxx out by MMA and UFC. And I am a boxing fan that remembers watching Ray Robinson on TV with my father, so I have always been a boxing fan.

  • You are spot on, Pedro. For years you have recounted how boxing went off the public radar by fleeing network television. In contrast, UFC is readily available to the viewer. The product exposure has played a large part in increasing MMA popularity. Boxing has failed to evolve as a business model and is no longer developing a fan base.

    Best Regards,


  • Smart move by the UFC but I’d like to see them put more than one fight on and go longer than 1 hour.

  • I am in complete agreement with you regarding boxing’s deterioration. We have been provided with sub par fights that do not live up to the hype. The public is a nasty monster and will turn on one when need be. That time has come and MMA will continue to make resounding waves with free events. It hurts because my heart and soul is with boxing. However, there is too much $$ at stake to lose boxing. You heard from me first, Dana White will be the person responsible to change how boxing events are conducted and produced. Promoters will be forced to think outside of the box if they want to be a competitive force with MMA for tv rights, advertisements, venues and most importantly to try to win back the hearts of boxing fans. Hopefully that change takes place now where Top Rank and GBP show they can still put on excellent events. It’s time to get ready to rumble…or simply continue to fade.

  • Your right Pedro, the power brokers in boxing are the ones to blame.
    In a major fight the judges should all be watching monitors or be seated in the same place so they see the same fight. Between rounds video replay to show if the referee missed a low blow, head butt, legitimate knockdown vs push down and etc and make the right call. And the undercards on PPV are usually shit. The main event may be decent [sometimes if both fighters come to fight and not just get paid i.e. Haye] but the undercards are usually crap. Whereas in the UFC ppv the entire card is usually decent. A unified sanctioning body with only ONE champ per division. The champion must fight the number one contender on an assigned date and if not surrender the belt and be suspended and not allowed to fight for an specified time period as punishment. And a 60/40 purse in a championship fight. The winner gets 60 percent of the purse and is not guaranteed a set amount before the fight. Refs need to be more consistent in calling and penalizing fouls. Clinching after a warning needs to be penalized a point and continue penalizing until the fighter quits clinching. And if a fighter is running to much should be penalized for not engaging. The refs in UFC will push the fighters to engage in they are posing to much and will break up fighters on the ground who are not engaging and seeking an advantage. I am a Boxing fan first, far and away. When I was growing up in the 60’s and early 70’s we saw excellent fights on network t.v. and it helped build enthusiasm for boxing.

  • OG,

    Look, did you watch the Lara-Williams fight? How about Mares-Agbeko? How about the Devon Alexander fight. These were just three major robberies. Unless I know the judges, and even then sometimes I want to have some doubt, I have no confidence in boxing’s judging system. If you F up in boxing and score for the promoter’s guy, it almost assures you of another high profile gig.

  • Pedro, who’s side are you on, the scumbag MMAers or the good side?

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